Bulbs - BeaconBulbs™
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LED Bulbs

The company's existing bulb range was increased on the arrival of these energy efficient LED bulbs. A new pack style was required to differentiate between the LED's and existing Halogen bulbs, but the brand logo was to remain for consistency between the two families.

After reviewing the key pieces of information consumers look for when making a purchasing decision, colour was ustilised to segement the different bulb types, along with clear illustrations of their shapes. The fitting type was highlighted by a contrasting yellow band, and the brightness was housed within the bulb illustration for clear identification.

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