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Vortex™ - Razors
Razors Razors

Men's Disposable Razors

After reviewing the company's razor offering, it was decided that two distinct men's and women's brands should be selected for the respective ranges. which up till then had been branded under the same banner.

After reviewing the market it was decided that tiered branding would work best, with the artwork for the "value" products being simpler and whiter, and the "premium" offerings, being darker and more dynamic.

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